La Rocca Merlot Veneto — price in Tamil Nadu
TASMAC catalogue nameLA ROCCA MERLOT VENETOEvery size, and what the counter should charge
| Size | MRP | At the counter* | Per litre |
|---|---|---|---|
| Full · 750 ml | ₹2,910 | ₹2,920 | ₹3,880/L |
*MRP plus the ₹10 refundable bottle deposit. Anything above the counter total is an overcharge — the price is fixed by law statewide. Prices verified against the live TASMAC catalogue; this page regenerates when the list changes.
டாஸ்மாக் விலை — La Rocca Merlot Veneto: Full ₹2,910. எல்லா கடையிலும் ஒரே விலை.
Value check
One size only — ₹3,880 per litre. How it stacks up against the category:
Where it sits among Tamil Nadu's wines
443 wines in the live catalogue, ₹170–₹10,620 for the Full.
Where you'll find it
No shop had it on the shelf at the last sweep — the price below is still the statewide MRP whenever it returns.
La Rocca Merlot, live near you.
Which shop near you has it tonight, how deep the shelf is, and a heads-up when it returns. How stock checking works →
Get the appWhere your ₹2,910 goes
Split from the published rates — VAT at the second point of sale plus excise duty. The full levy-by-levy story is in the tax article.
| Where it goes | ₹ of the Full | Share |
|---|---|---|
| VAT collected at the counter | ₹2,083 | 72% |
| Excise duty at the winery | ₹5 | 0% |
| Liquid, bottle, margins — incl. the 58% first-sale VAT | ₹821 | 28% |
Who makes it
M/s. Smr Beverages Private Limited Pondicherry — importer, 8 products in the TASMAC catalogue, stocked at 5 shops at last count. Everything they make →
Ratings
An average appears once 1 people have rated — anonymous, one vote per device.
Rate it in the appCommon questions
Is La Rocca Merlot Veneto the same price in every TASMAC shop?
Yes — by law. ₹2,910 (Full), in Chennai, Coimbatore, Madurai or a village shop. The only legitimate addition is the ₹10 refundable bottle deposit.
What should the counter total be?
₹2,920 for a Full — MRP plus the ₹10 deposit. A higher quote is an overcharge.
How much of the price is tax?
At least 72% — see the split above.
