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TASMAC on Pongal 2027: the one day it shuts, and what Pongal sells

3 Oct 2026·5 min read·All 38 districts

Thai Pongal 2027 is Friday 15 January. TASMAC is open on Bhogi and on Pongal day, 12 noon to 10 pm, and shut the day after, Thiruvalluvar Day: the only "Pongal leave" the shops get. Here are the dates, the January dry days, and what Pongal has sold.

Fri 15 JanThai Pongal 2027
OpenBhogi and Pongal day · 12 noon to 10 pm
Sat 16 JanThiruvalluvar Day · the expected dry day
₹518 crreported sales, Bhogi + Pongal day, 2026
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Pongal 2027: the dates, and which days TASMAC is shut

Day2027 dateTASMAC
BhogiThu 14 JanOpen
Thai PongalFri 15 JanOpen
Mattu Pongal · Thiruvalluvar DaySat 16 JanShut · expected
Kaanum Pongal · Uzhavar ThirunalSun 17 JanOpen
Thai Poosam · Vallalar Memorial DayFri 22 JanShut · usually declared
Republic DayTue 26 JanShut · every year

The dates are the almanac's: Sankranti falls at 9:14 pm on 14 January, so Thai Pongal is Friday 15 January, with Bhogi the day before, Mattu Pongal the day after and Kaanum Pongal last.

One caution on the 16th. Tamil Nadu had not published its 2027 holiday list when this was written; the 2026 list came in November 2025. Some calendar sites print Thiruvalluvar Day 2027 on 15 January, the same day as Pongal. In every year we checked it was the day after: 16 January 2019, 15 January 2025, 16 January 2026. We have followed that pattern and marked it "expected". Thai Poosam is 22 January by the almanac; two calendar sites print the 23rd.

Thai Pongal and the Sankranti moment: Drik Panchang, 2027. Thai Poosam: Drik Panchang, 2027. Calendar sites: Office Holidays, CalendarLabs, Public Holidays. Earlier years: Office Holidays. 2026 list, G.O. (Ms) No. 708: Simpliance, 11 Nov 2025.

Is TASMAC open on Pongal?

Yes, on Bhogi and on Pongal day. The closure is the day after. Rule 12 of the state's retail rules says a shop "shall remain closed on Thiruvalluvar Day falling in January", as on Vallalar Memorial Day and three other named days, and on any day the government or a Collector orders.

The notice arrives close to the date. In 2026 it was reported on 10 January: every shop and bar shut on 16 January (Thiruvalluvar Day), 26 January (Republic Day) and 1 February (Vallalar Memorial Day, kept on Thai Poosam).

Timings. We found no report of a Pongal change to the hours. Shops keep 12 noon to 10 pm, and a dry day is a full closure, not a shorter day. The whole calendar is on the dry days page.

Rule 12: Tamil Nadu Liquor Retail Vending (in Shops and Bars) Rules, 2003. 2026 closure notice: News Today, 10 Jan 2026. Closures in 2025 and 2019: DT Next, 16 Jan 2025; Swarajya, 20 Jan 2019.

What Pongal sold

Reports cover two days in one year and four or five in another, so each figure is shown with its days. We found none for 2023; the 2024 figure is the one quoted a year later.

YearDays coveredSales
20195 trading days · 12–15 and 17 Jan₹735 cr
20222 days · Bhogi 13 Jan, Pongal 14 Jan₹520.13 cr
₹203.05 cr + ₹317.08 cr
2024Pongal period, as restated in 2025₹678.65 cr
20252 days · Bhogi 13 Jan, Pongal 14 Jan₹454.11 cr
₹185.65 cr + ₹268.46 cr
2025Pongal period to 16 Jan, reported as four days₹725.56 cr
20262 days · Bhogi 14 Jan, Pongal 15 Jan₹518 cr
₹217 cr + ₹301 cr
Thai Pongal day alone · ₹ crore
2019209
2022317.08
2025268.46
2026301

Pongal day outsells Bhogi in every report: by 56% in 2022, 45% in 2025 and 39% in 2026. It is the festival day, and also the last trading day before a dry day. In 2019, the one year with all five days, Kaanum Pongal came second at ₹150 crore.

What our counts can and cannot say

Our counts begin in August 2026, so we have no Pongal data of our own. What we have is the day before a dry day, and the day after.

1.21 crorebottles, estimated, on Thursday 1 October 2026, the eve of Gandhi Jayanti: 54% above the average September Thursday. About ₹205.5 crore at MRP, est.
Tue 25 Aug · eve of Eid Milad
1.02 crore · +31%
Thu 1 Oct · eve of Gandhi Jayanti
1.21 crore · +54%
Sun 16 Aug · day after Independence Day
1.21 crore · +13%
Sarakku estimates, counted from shelf stock, complete trading days from 16 Aug 2026. Each day against the average of the same weekday: four September Thursdays, six other Tuesdays, six other Sundays. 16 Aug at MRP: ₹206.1 crore, est. Not TASMAC's reported sales.

January 2027 puts both in one weekend. Friday 15 January is Pongal day and the eve of the expected dry day. Sunday 17 January is Kaanum Pongal and the day the shops reopen. We are not putting a number on either. Both records point the same way: the day before a closure runs well above an ordinary day, and so does the day after.

Before you go

Check the shelf first. Live stock on the site, shop by shop in the app, and the nearest shops by district and taluk.

Buy for the 16th on the 15th. 10 pm on Pongal day is the last sale before the closure.

Know the price. One MRP statewide, festival or not: the price list has every bottle. Add the refundable ₹10 deposit; anything above that is overcharging, and this is how to report it.

Deepavali comes first. Not a dry day either: TASMAC on Diwali 2026.

Common questions

Is TASMAC open on Pongal 2027?

Yes. Thai Pongal, Friday 15 January 2027, is not a dry day, and neither is Bhogi on Thursday 14 January. Shops open 12 noon to 10 pm.

Is there a TASMAC holiday for Pongal?

One day: Thiruvalluvar Day, the day after Thai Pongal. In 2027 it is expected on Saturday 16 January; the notice usually comes a few days ahead.

Is TASMAC open on Mattu Pongal and Kaanum Pongal?

Mattu Pongal falls on Thiruvalluvar Day, a dry day. Kaanum Pongal, the day after, is an ordinary trading day.

How much did TASMAC sell on Pongal 2026?

₹518 crore over two days: ₹217 crore on Bhogi, 14 January, and ₹301 crore on Thai Pongal, 15 January. Chennai zone led with ₹98.75 crore.

What was the TASMAC Pongal collection in 2025?

₹454.11 crore over two days: ₹185.65 crore on Bhogi, 13 January, and ₹268.46 crore on Thai Pongal, 14 January. For the period to 16 January, ₹725.56 crore, against ₹678.65 crore a year earlier.

Which days is TASMAC shut in January 2027?

Republic Day, Tuesday 26 January, is fixed. Thiruvalluvar Day, expected on Saturday 16 January, and Vallalar Memorial Day, Friday 22 January by the almanac, are usually declared a few days ahead.

Open on Bhogi, open on Pongal, shut the day after. Look at the shelf before you leave home.

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