Fosters Cool Blue Lager Beer — price in Tamil Nadu
TASMAC catalogue nameFOSTERS COOL BLUE LAGER BEEREvery size, and what the counter should charge
| Size | MRP | At the counter* | Per litre |
|---|---|---|---|
| 325 ml | ₹100 | ₹110 | ₹308/L |
| 500 ml | ₹170 | ₹180 | ₹340/L |
| 650 mlBest value | ₹190 | ₹200 | ₹292/L |
*MRP plus the ₹10 refundable bottle deposit. Anything above the counter total is an overcharge — the price is fixed by law statewide. Prices verified against the live TASMAC catalogue; this page regenerates when the list changes.
டாஸ்மாக் விலை — Fosters Cool Blue Lager Beer: 325 ml ₹100 · 500 ml ₹170 · 650 ml ₹190. எல்லா கடையிலும் ஒரே விலை.
Which size wins
TASMAC prices the sizes in lockstep, so the per-litre number is what separates them.
Where it sits among Tamil Nadu's beers
200 beers in the live catalogue, ₹130–₹35,240 for the 650 ml.
Fosters Cool Blue Lager BeerYou're hereKals Breweries Private Limited
₹190₹292/L
Where you'll find it
Counted on a shelf in 27 of 38 districts at the last sweep, across 160 shops.
CoimbatoreChennaiThiruchirappalliCuddaloreChengalpattuTiruppurPudukkottaiSivagangaiRamanathapuramKancheepuramKarurNamakkaland 15 more
Ordered by bottles on shelves at the last count, deepest first — where it is easiest to find, not where it is cheapest. The MRP is identical in all 4,852 shops; only availability moves. Shop-level depth is in the app.
Fosters Cool Blue, live near you.
Which shop near you has it tonight, how deep the shelf is, and a heads-up when it returns. How stock checking works →
Get the appWhere your ₹190 goes
Split from the published rates — VAT at the second point of sale plus excise duty. The full levy-by-levy story is in the tax article.
| Where it goes | ₹ of the 650 ml | Share |
|---|---|---|
| VAT collected at the counter | ₹138 | 72% |
| Excise duty at the brewery | ₹7 | 3% |
| Liquid, bottle, margins — incl. the 58% first-sale VAT | ₹46 | 25% |
Who makes it
Kals Breweries Private Limited — brewery, 9 products in the TASMAC catalogue, stocked at 3,787 shops at last count. Everything they make →
Ratings
Ratings are collected in the app — anonymous, one vote per device, revisable. We publish an average only once at least 1 people have rated.
Rate it in the appCommon questions
Is Fosters Cool Blue Lager Beer the same price in every TASMAC shop?
Yes — by law. ₹100 (325 ml), ₹170 (500 ml), ₹190 (650 ml), in Chennai, Coimbatore, Madurai or a village shop. The only legitimate addition is the ₹10 refundable bottle deposit.
What should the counter total be?
₹110 for a 325 ml, ₹180 for a 500 ml, ₹200 for a 650 ml — MRP plus the ₹10 deposit. A higher quote is an overcharge.
How much of the price is tax?
At least 76% — see the split above.
